One day I fly away.
Die holländische Fluglinie Transavia bindet ihre Kunden cool und unkompliziert ein:
To celebrate its 40th anniversary, the holiday transporter invited passengers to send in pictures taken in or around one of their 87 destinations. Forty winning photos have been picked and will be printed on larger-than-life stickers, along with the photographer's name, and stuck onto several of Transavia's planes.
Springwise nennt das "Gravanity":
This is where graffiti meets vanity to form GRAVANITY: an entire industry catering to the obsession of ordinary citizens wanting to leave ‘something’ behind in print, audio or imagery, preferably in the public domain.
Wieder was gelernt. Und ja, ich möchte mich auch gerne verewigen: kann ich eine Kabine des Riesenrades bemalen?
via Basic Thinking und Springwise
To celebrate its 40th anniversary, the holiday transporter invited passengers to send in pictures taken in or around one of their 87 destinations. Forty winning photos have been picked and will be printed on larger-than-life stickers, along with the photographer's name, and stuck onto several of Transavia's planes.
Springwise nennt das "Gravanity":
This is where graffiti meets vanity to form GRAVANITY: an entire industry catering to the obsession of ordinary citizens wanting to leave ‘something’ behind in print, audio or imagery, preferably in the public domain.
Wieder was gelernt. Und ja, ich möchte mich auch gerne verewigen: kann ich eine Kabine des Riesenrades bemalen?
via Basic Thinking und Springwise
zuckerwatte - 23. Okt, 21:59 über Marketing 2.0
Opel steckt also hinter den C.M.O.N.s, der neuen IT-Band von MTV :-) Also, wenn Opel das Hutfahrer-Image weiter ändern möchte (die Surfer-Auto-Sache war ja schon mal ziemlich gut), dann ist das ein weiterer (sehr großer) Schritt in die richtige Richtung! Die Kampagne auf MTV war sozusagen riiiiiieeesig.
