Das Label Ropeadope wird Musik ab sofort über das Web veröffentlichen, also keine CDs mehr produzieren. Ich kenne zwar weder das Label, noch irgendwelche Künstler, die es vertritt, aber die Tatsache, dass es sich für diesen einen Distributionsweg entschieden hat, ist doch sehr interessant. Für die Künstler sind neue Formen des Rechte-Managements geplant. Auf die Frage, warum der Gründer diesen Schritt wagt, antwortet dieser:

"Why digital? It's funny, I almost feel like this is what they asked Rykodisc back in the '80's when they started going exclusively with CDs over vinyl. [Digital is] not just the future, it's the present, at least amongst our fans. We've seen our traditional sales plummet and our digital sales skyrocket. But on top of a purely economic decision, it's an amazing opportunity for us to find and expose tons of great music and fantastic artists.

"Advantages? We now make money on every single project from record one. We don't have to deal with returns and reserves, we can sign and release a new band in a matter of weeks, and it helps bring traffic to our website.

"Disadvantages? I'm really searching for some here. I guess the only disadvantage is the learning curve--folks are still trying to understand why we're doing this and how it works. But once we're up and running I think it will become obvious."


Dem ist nichts hinzuzufügen :-)

via Wired